Zhejiang: Developing new formats and models such as digital human virtual anchors and new consumption scenarios in the metaverse

On April 20th, the General Office of the Zhejiang Provincial Government recently issued several measures to further expand consumption and promote high-quality development, supporting the development of e-commerce live streaming. Seize the rapid development opportunities of e-commerce live streaming, develop new formats and models such as digital human virtual anchors and new consumer scenarios in the metaverse. Develop the mode of “cross-border e-commerce+live broadcast”, build a cross-border bonded warehouse live broadcast Advanced Business Park base, and hold bonded warehouse live broadcast with goods and other activities. Organize a provincial e-commerce live broadcast competition and carry out the “Zhejiang Broadcasting Season for a Better Life” live broadcast activity. Promote the development of e-commerce live streaming bases and public live streaming rooms, and add 300 e-commerce live streaming style “Gongfu Workshops” in 2023.

Zhejiang: Developing new formats and models such as digital human virtual anchors and new consumption scenarios in the metaverse

I. Introduction
A. Brief overview of the topic
II. Measures to expand consumption and promote high-quality development
A. Development of e-commerce live streaming
B. New formats and models
C. New consumer scenarios in the metaverse
III. Cross-border e-commerce and live broadcast
A. Cross-border bonded warehouse live broadcast
B. Advanced Business Park base
C. Bonded warehouse live broadcast with goods and other activities
IV. Provincial e-commerce live broadcast competition
A. Zhejiang Broadcasting Season for a Better Life
V. Development of e-commerce live streaming bases
A. Public live streaming rooms
B. E-commerce live streaming style “Gongfu Workshops”
VI. Conclusion
A. Recap of the article
VII. FAQs
A. What is the metaverse?
B. What is a bonded warehouse?
C. How does e-commerce live streaming benefit businesses?

On April 20th, the General Office of the Zhejiang Provincial Government recently issued several measures to further expand consumption and promote high-quality development, supporting the development of e-commerce live streaming.

The COVID-19 pandemic has significantly impacted the global economy, forcing businesses to rethink their strategies in order to stay afloat. E-commerce live streaming has emerged as a potential solution, allowing businesses to connect with their customers in a new and innovative way. The General Office of the Zhejiang Provincial Government recently issued several measures to further expand consumption and promote high-quality development, supporting the development of e-commerce live streaming in the process.

Measures to expand consumption and promote high-quality development

The Zhejiang Provincial Government has identified e-commerce live streaming as a key area for economic development. The measures aim to seize the rapid development opportunities of e-commerce live streaming and develop new formats and models, such as digital human virtual anchors and new consumer scenarios in the metaverse.
The metaverse is a virtual world where users can interact with each other through avatars. It has gained popularity in recent years and offers new consumer scenarios that businesses can take advantage of.

Cross-border e-commerce and live broadcast

The measures also aim to develop the mode of “cross-border e-commerce+live broadcast”. The government plans to build a cross-border bonded warehouse live broadcast Advanced Business Park base, which will hold bonded warehouse live broadcasts with goods and other activities. This will help businesses expand their reach globally and connect with a wider audience.

Provincial e-commerce live broadcast competition

To further promote the development of e-commerce live streaming, the Zhejiang Provincial Government will organize a provincial e-commerce live broadcast competition. The competition will showcase the best e-commerce live streaming practices and encourage businesses to adopt these practices.
In addition, the government will carry out the “Zhejiang Broadcasting Season for a Better Life” live broadcast activity. This activity aims to promote the benefits of e-commerce live streaming and encourage consumers to participate in live broadcasts.

Development of e-commerce live streaming bases

Finally, the measures aim to promote the development of e-commerce live streaming bases and public live streaming rooms. The government plans to add 300 e-commerce live streaming style “Gongfu Workshops” in 2023. These workshops will provide businesses with the necessary equipment and infrastructure to conduct successful e-commerce live broadcasts.

Conclusion

The Zhejiang Provincial Government’s measures to expand consumption and promote high-quality development through e-commerce live streaming offer businesses a promising new opportunity to connect with customers in a virtual environment. By embracing new formats and models, leveraging cross-border e-commerce, and promoting live streaming through public spaces, businesses in Zhejiang will be well-positioned to succeed in the post-pandemic economy.

FAQs

What is the metaverse?

The metaverse is a virtual world where users can interact with each other through avatars. It offers a new consumer scenario that businesses can take advantage of to engage with their customers in exciting new ways.

What is a bonded warehouse?

A bonded warehouse is a facility where businesses can store imported goods without paying import duties until the goods are either exported, used in production or sold. Bonded warehouses are used in cross-border e-commerce to simplify the customs process and reduce costs.

How does e-commerce live streaming benefit businesses?

E-commerce live streaming allows businesses to connect with customers in a virtual environment, showcase products and services in real-time, and engage with customers in exciting new ways. This can increase brand awareness, drive sales, and help businesses expand their reach globally.