Crypto Influencers Sued for Undisclosed Promotion of FTX

According to reports, a class action lawsuit filed against multiple crypto KOLs, claiming that they \”actively promoted FTX to millions of fans, but did not disc

Crypto Influencers Sued for Undisclosed Promotion of FTX

According to reports, a class action lawsuit filed against multiple crypto KOLs, claiming that they “actively promoted FTX to millions of fans, but did not disclose their funding.” The defendant list includes Erika Kullberg, Ben Armstrong, Kevin Paffrath, and Meet Kevin. The lawsuit adds that some creators have now removed all video clips that support FTX and praise SBF from social media. (The Block)

Multi-bit encryption KOL was sued for promoting FTX and SBF

Analysis based on this information:


According to recent reports, a class-action lawsuit has been filed against several crypto Key Opinion Leaders (KOLs) who actively promoted FTX to millions of their fans but did not disclose their funding. The lawsuit has been filed by people who bought FTX cryptocurrency through the FTX exchange based on the recommendations of these crypto influencers.

The defendants of the lawsuit include Erika Kullberg, Ben Armstrong, Kevin Paffrath, and Meet Kevin. These influencers are known to have a large following on social media, where they regularly share information and insights on the latest cryptocurrency trends, blockchain technology, and investment opportunities.

The lawsuit alleges that these crypto KOLs actively promoted FTX through their social media platforms without revealing that they were paid to do so. The undisclosed promotion caused buyers to believe that purchasing FTX was a safe and profitable investment as they trusted the influencers. Buyers believe they lost their money due to the alleged actions of the influencers on behalf of FTX.

According to the lawsuit, some of the defendants have started removing their videos and social media posts promoting FTX after being hit with legal action. It suggests that they have recognized their mistake and are trying to hide the promotion from the public.

This lawsuit brings to light the importance of transparency in endorsement deals and promotion across all industries. It also indicates that there is a need for better regulation in the cryptocurrency market.

In conclusion, crypto influencers must be transparent in their dealings and make full disclosure when promoting any product or investment opportunity. Investors must also be cautious and research thoroughly before making any investment decisions, considering the risks that cryptocurrency poses.

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